Observatory / Insights
Insights
Analysis, ideas and perspectives on technology, strategy, business and innovation.
A space to understand what is changing, what it may mean for businesses, and how to distinguish real opportunities from the noise surrounding every new technology.
7 insights visible
AI in Business Is Not Measured by Prompts. It Is Measured by Results
An AI project does not create value simply because it produces good answers. What matters is what changes in the real process, quality and work.
7 min readA Backup Is Not a Continuity Strategy Until You Have Tested the Restore
Having copies of your data does not mean you are ready to recover. Backup, restore testing, RPO, RTO and operational priorities belong in the same strategy.
8 min readAI Agents Are Not Chatbots. They Are Systems That Act
AI agents can use data and tools to carry out work. The goal is not maximum autonomy, but well-designed objectives, permissions, controls and accountability.
7 min readYour Business Data Already Exists. The Problem Is Being Able to Use It
Companies already hold large amounts of information, but it is often fragmented across CRM, management systems, email, documents and people. Value begins when it becomes usable.
7 min readThe Problem with Business Systems Is Not How Many You Have, but How They Communicate
CRM, ERP, ticketing, cloud and management systems may work well individually. Problems begin when data and processes must cross systems that do not communicate.
9 min readAutomating a Bad Process Only Makes It Wrong Faster
Before automating a business process, you need to understand whether that process still makes sense. Analysis, simplification and integration come before automation.
8 min readAI in Business Doesn't Start with AI
Before choosing artificial intelligence tools and models, a company needs to understand its problems, processes, data and integrations. AI creates value when it is applied in the right place.
10 min read